Add How Market Research Changed My Business
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* Designed a figure visualization approach that managed both [arabic user experience design](https://Jobsyt.com/companies/3sixty-ksa/) and English numerals
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* Restructured data visualizations to progress from right to left
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* Implemented graphical cues that corresponded to Saudi cultural associations
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I now employ several applications that have dramatically enhanced our market intelligence:
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* [comparing search optimization services](https://journalofantiques.com/?p=73345) analysis platforms to monitor rivals' keyword performance
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* Mention tracking tools to monitor competition's social activity
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* Site monitoring platforms to monitor updates to their digital properties
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* Communication monitoring to get their promotional messages
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For a banking customer, we implemented a online platform that carefully balanced worldwide expectations with culturally appropriate visual components. This approach enhanced their audience credibility by 97% and conversions by over seventy percent.
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For a financial client, we created a complex bilingual system that intelligently adjusted layout, controls, and material organization based on the active language. This technique enhanced their audience connection by 183%.
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I use a simple document to record our competition's pricing changes on a regular basis. This has already helped us to:
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* Identify cyclical promotion cycles
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* Recognize package deal strategies
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* Grasp their value positioning
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After extended periods of underwhelming outcomes with their global site, their enhanced locally-tailored website produced a three hundred twelve percent increase in interaction and a 187% rise in leads.
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After years of underwhelming adoption with their global app, their enhanced locally-tailored application created a 243% increase in acquisitions and a one hundred seventy-six percent growth in active users.
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Essential capabilities included:
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* Offline data caching
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* Seamless synchronization when connection restored
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* Obvious display of network availability
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* Appropriate restrictions of certain features when without connection
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I recommend organizing competitors as:
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* Primary competitors (offering nearly identical solutions)
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* Secondary competitors (with some similarity)
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* Potential disruptors (new companies with disruptive potential)
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Helping a premium company, we found that their Arabic branding was substantially inferior than their foreign language identity. After establishing balance between the language versions, they experienced a substantial increase in presence appreciation among Saudi consumers.
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For a high-end commerce client, we developed a advanced dual-language architecture that intelligently adapted design, navigation, and material organization based on the active language. This technique improved their visitor interaction by 143%.
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For a multinational apparel brand, we established a Saudi-specific digital branding approach that incorporated tasteful cultural references. This technique increased their brand affinity by 167% in only half a year.
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Their approach included:
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* Snapchat: Dynamic brand personality
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* LinkedIn: Credential-focused material
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* Instagram: Aspiration-focused brand storytelling
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* Conversation platforms: Perspective sharing
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A medical center saw a one hundred seventy-eight percent increase in name familiarity after implementing a platform-specific presence methodology that acknowledged the special features of each digital platform in the Saudi ecosystem.
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For a digital business, we adapted their global visual identity to better align with Saudi aesthetic preferences while preserving brand consistency. This technique increased their brand appeal by one hundred twenty-four percent.
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These included:
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* Clear showing of Saudi location details
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* Featuring of local financial services like STC Pay
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* Clear refund procedures with regional specifics
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* Arabic customer service availability
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A few weeks ago, I was advising a prominent e-commerce company that had invested over 200,000 SAR on a stunning website that was failing miserably. The issue? They had just converted their English site without accounting for the fundamental UX differences needed for Arabic users.
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* Shifting CTA buttons to the right area of forms and screens
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* Reconsidering content prioritization to flow from right to left
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* Adjusting user controls to align with the right-to-left viewing pattern
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Important components included:
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* Adapted layouts for Arabic reading
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* Script-optimized fonts
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* Regionally adapted graphics for each linguistic approach
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* Uniform brand experience across both implementations
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I dedicate at least two hours each Monday examining our competitors':
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* Website architecture and user experience
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* Content strategy and publishing frequency
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* Social media engagement
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* Customer reviews and assessments
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* SEO tactics and rankings
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Two quarters into our launch, our sales were disappointing. It wasn't until I accidentally a thorough study about our industry that I discovered how oblivious I'd been to the market realities around us.
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For a commerce customer, we developed an application that skillfully balanced worldwide expectations with locally relevant visual components. This strategy improved their installation frequency by 127% and activity by 93%.
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