- Designed a figure visualization approach that managed both arabic user experience design and English numerals
- Restructured data visualizations to progress from right to left
- Implemented graphical cues that corresponded to Saudi cultural associations
I now employ several applications that have dramatically enhanced our market intelligence:
- comparing search optimization services analysis platforms to monitor rivals' keyword performance
- Mention tracking tools to monitor competition's social activity
- Site monitoring platforms to monitor updates to their digital properties
- Communication monitoring to get their promotional messages
For a banking customer, we implemented a online platform that carefully balanced worldwide expectations with culturally appropriate visual components. This approach enhanced their audience credibility by 97% and conversions by over seventy percent.
For a financial client, we created a complex bilingual system that intelligently adjusted layout, controls, and material organization based on the active language. This technique enhanced their audience connection by 183%.
I use a simple document to record our competition's pricing changes on a regular basis. This has already helped us to:
- Identify cyclical promotion cycles
- Recognize package deal strategies
- Grasp their value positioning
After extended periods of underwhelming outcomes with their global site, their enhanced locally-tailored website produced a three hundred twelve percent increase in interaction and a 187% rise in leads.
After years of underwhelming adoption with their global app, their enhanced locally-tailored application created a 243% increase in acquisitions and a one hundred seventy-six percent growth in active users.
Essential capabilities included:
- Offline data caching
- Seamless synchronization when connection restored
- Obvious display of network availability
- Appropriate restrictions of certain features when without connection
I recommend organizing competitors as:
- Primary competitors (offering nearly identical solutions)
- Secondary competitors (with some similarity)
- Potential disruptors (new companies with disruptive potential)
Helping a premium company, we found that their Arabic branding was substantially inferior than their foreign language identity. After establishing balance between the language versions, they experienced a substantial increase in presence appreciation among Saudi consumers.
For a high-end commerce client, we developed a advanced dual-language architecture that intelligently adapted design, navigation, and material organization based on the active language. This technique improved their visitor interaction by 143%.
For a multinational apparel brand, we established a Saudi-specific digital branding approach that incorporated tasteful cultural references. This technique increased their brand affinity by 167% in only half a year.
Their approach included:
- Snapchat: Dynamic brand personality
- LinkedIn: Credential-focused material
- Instagram: Aspiration-focused brand storytelling
- Conversation platforms: Perspective sharing
A medical center saw a one hundred seventy-eight percent increase in name familiarity after implementing a platform-specific presence methodology that acknowledged the special features of each digital platform in the Saudi ecosystem.
For a digital business, we adapted their global visual identity to better align with Saudi aesthetic preferences while preserving brand consistency. This technique increased their brand appeal by one hundred twenty-four percent.
These included:
- Clear showing of Saudi location details
- Featuring of local financial services like STC Pay
- Clear refund procedures with regional specifics
- Arabic customer service availability
A few weeks ago, I was advising a prominent e-commerce company that had invested over 200,000 SAR on a stunning website that was failing miserably. The issue? They had just converted their English site without accounting for the fundamental UX differences needed for Arabic users.
- Shifting CTA buttons to the right area of forms and screens
- Reconsidering content prioritization to flow from right to left
- Adjusting user controls to align with the right-to-left viewing pattern
Important components included:
- Adapted layouts for Arabic reading
- Script-optimized fonts
- Regionally adapted graphics for each linguistic approach
- Uniform brand experience across both implementations
I dedicate at least two hours each Monday examining our competitors':
- Website architecture and user experience
- Content strategy and publishing frequency
- Social media engagement
- Customer reviews and assessments
- SEO tactics and rankings
Two quarters into our launch, our sales were disappointing. It wasn't until I accidentally a thorough study about our industry that I discovered how oblivious I'd been to the market realities around us.
For a commerce customer, we developed an application that skillfully balanced worldwide expectations with locally relevant visual components. This strategy improved their installation frequency by 127% and activity by 93%.